Focus on Partner Ecosystem Growth: Employers prioritize building strategic partnerships, as 65% of roles emphasize channel expansion in 2025.
Digital Channel Strategies: Highlight expertise in e-commerce or digital partner platforms.
Data-Driven Sales: Showcase using analytics for channel performance measurement or sales forecasting.
Global Partnerships: Emphasize managing international channel partners, a key industry trend.
CRM Optimization: Include proficiency in Salesforce or other CRM tools for efficient partner management.
Metrics-Driven Achievements: Use measurable results like “grew partner sales by 20%” to demonstrate impact.
Sustainability in Channels: Highlight aligning partnerships with ESG and sustainability goals.
AI-Powered Channel Tools: Include experience using AI for partner targeting, segmentation, or performance tracking.


